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1988 -
1989 -
1995 -

Company founded by Mr. Eddie Wong.
Production base set up in Dongguan, Guangdong, China.
With the assistance of Singer Nikko, the company became the first Chinese manufacturer to implement the assembly line (Time Bundling System) to enhance production efficiency. 

1996 -

1997 -

1999 -

The first in South China to apply American GERBER (computer cutting system) to improve productivity and cutting quality. 
The first in China to apply the French 3D fathom method, to highly enhance product design development capabilities. 
Essentie was developed by our European team, was registered in Hong Kong and was officially launched in the Hong Kong market. 

2003 -

2007 -

2008 -

Established a molding cup plant in Dongguan, Guangdong, China, and began production of bra fabric cup parts.
As a strategic partner among internationally famous brands, the company took part in comprehensive energy conservation and environmental protection policy.
Successfully passed the training and assessment of the British GSD standard working hours management system, standardized various processes and enhanced efficiency.

2009 -
2010 -
2011 -

The company obtained the certificate of organic cotton. 
Essentie entered the China mainland market.
The enterprise independently developed a quality management system which won a national special funding award.
The company was appointed Vice President Unit of Shenzhen Underwear Industry Association.

2012 -


2013 -

2014 -

Production base set up in Guigang, Rongxian County, Guangxi in China.
Obtained "SIUF (China Shenzhen International Brand Underwear Fair) 2011-2012 Chinese Underwear Industry, Most Potential Brand of the Year".
Production base set up in Bangladesh.
Obtained "SIUF 2012-2013 Chinese Underwear Industry, Top 10 Stylish Brand" and "Chinese Famous Brand".
One of the founders of Shenzhen Fashion Creative Industry Association.
Obtained "SIUF 2013-2014 Chinese Underwear Industry, Stylish Brand Award". 

2015 -
2016 -
2017 -

Obtained "SIUF 2014-2015 Chinese Underwear Industry, Stylish Brand Award".
The Outstanding Vice President Unit by Shenzhen underwear industry association.
Established our brand, ESSENTIE, in Hong Kong. Opened retail stores at KOLOUR in Tsuen Wan and at TEMPLE MALL SOUTH in Wong Tai Sin.

2018 -



2019 -

Participated in underwear roadshows and promotional events from prestigious department stores in Hong Kong including CITISTORE, YATA and UNY.
Established a sale counter at XINDAXIN Department Store in Guangzhou, China.
Established a sale counter at SINCERE Department Store in Tsuen Wan and Sham Shui Po, Hong Kong.
Opened a retail store at UPTOWN PLAZA in Tai Po, Hong Kong.
Established a sale counter at WANGFUJING Department Store in Guangzhou, China.